Shoot Smarter: Better Photos and Video Without New Gear

If your photos and videos feel “meh,” it’s usually not your phone—it’s a few fixable fundamentals. This workshop is designed for small business owners and teams who want better-looking visuals without spending more money or getting overwhelmed. You’ll learn easy techniques for lighting, composition, and consistency—so your content looks cleaner, more intentional, and more aligned with your brand.Key Outcomes:

• Simple lighting rules that make anything look better (indoors and outdoors)
• Easy composition techniques for cleaner, more professional shots
• Quick ways to avoid the most common “phone content” mistakes
• A mini shot list for products, services, and “behind the scenes” content
• Tips for filming people confidently (angles, background, and comfort)
• A repeatable approach to keeping your visuals consistent across posts

Presenter: Norm Reynolds

Norm is the co-founder of North Brothers Films, creating video and photography for clients ranging from local businesses to national and international brands. He specializes in planning and production, turning ideas into clear shoot plans and executing efficiently so teams get great results without overwhelm. Norm is especially passionate about helping the small business community where he can. He focuses on simple planning, confident on-camera execution, and keeping the process straightforward – especially for people new to content creation.

Do It In Durham Entrepreneurship Week

November 16 – 20st 2026

Join us for the 14th year of ‘Do It In Durham Entrepreneurship Week’.

Durham Region’s celebration of entrepreneurship is held each November during Global Entrepreneurship Week.

Do It In Durham Entrepreneurship Week is a collaboration of Durham’s business support, educational and networking organizations who have come together to encourage and support entrepreneurs, job creators and innovators who create economic growth in the Durham Region.

Together We Build